After reviewing keyphrase searches pertaining to the wedding vendor industry, Nikki Gilltland with Econsultancy, discovered how retailers are taking advantage of the increase in industry popularity to add another revenue stream to their business model.

Retailers Find Weddings a Big Revenue Source

According to data from eBay, searches for ‘wedding presents’ are set to sky rocket this month, as many guests turn to online retailers to help them find the perfect gift.

With a 33% surge this time last year compared to the two months previously, the summer is clearly a time for love and last minute gift shopping.
Read More…